“It’s not about being better. It’s about being different. You need to give people a reason to choose your business.” This saying of Tom Abbot rings true for business growth. A customer’s first interaction with the product or brand can make or break their purchasing decision.
You and your business have 7 seconds to make a great first impression. Here’s where custom presentation boxes come into play! Presentation packaging is becoming increasingly popular in influencing customers’ purchasing decisions.
The trend of presenting products in high-end packaging isn’t limited to luxury brands. This trend has extended to small businesses and startups. A presentation box can help you to create a lasting impression of your brand on customers.
Let’s dig into detail to know why custom presentation box hype is prevailing among brands!
First Impressions Can Make or Break a Deal
“Two things remain irretrievable: time and a first impression.”
– Cynthia Ozick
95% of people believe first impressions are very important. It’s a crucial aspect for a business to improve its sales points. A customer’s first interaction with a product determines their perception of the brand.
A custom presentation box is designed to create a memorable first impression. They are made of high-quality materials. And they are customized to suit the brand’s image. The box’s unique design and shimmery appearance catch customers’ attention.
Your Brand Image Is Your Reputation – Make It Counts!
“The brand is a story. Design is storytelling.” This saying by Susan Sellers perfectly defines how vital a packaging design is for your brand. Presentation boxes are an excellent way to enhance a brand’s image. Using high-quality materials, unique designs, and custom brands help businesses create a distinct and memorable image.
Presentation packaging helps brands stand out in a crowded market. With the help of a luxury box, they can establish themselves as a luxury brand. In addition, a well-designed presentation box attracts buyers and strengthens the brand’s relationship with existing customers.
Brand Loyalty Is Priceless – Earn It Through a Packaging
88% of consumers say building brand loyalty takes three or more purchases. So, custom packaging acts as your brand ambassador to win customer engagement. Custom presentation boxes create a sense of exclusivity.
Customers who receive products in alluring packaging feel valued and appreciated. This feeling of exclusivity often leads to brand loyalty. Consumers who feel a connection with a brand are more likely to become repeat customers. And refer your brand to their friends and family. You can build thousands of loyal customers by employing fascinating packaging for your brand.
Create a Buzz of Your Brand on Social Media
“Social media is about the people! Not about your business. Provide for the people, and the people will provide for you.”
– Matt Goulart
Social media has become an essential tool for marketing. Presentation packaging is highly Instagrammable and makes for great content on social media. In addition, customers love sharing their unboxing experiences on social media, which helps businesses reach a wider audience.
When customers share an unboxing video of a presentation box, they advertise the brand to their followers. This way, you can catch the attention of thousands of customers at a glance.
Make Your Business Sustainable
Sustainability is a growing concern among consumers. People want sustainable products, so they can play their role in making the environment healthy. As a result, businesses are now taking steps to reduce the environmental impact.
As of January 2023, the demand for sustainable packaging has risen to 81%. Presentation packaging boxes can play a lead role in reducing carbon footprints. This is because they are manufactured from eco-friendly and biodegradable materials.
The recyclability of these boxes grabs the attention of eco-conscious buyers. In addition, you can imprint a Go Green slogan on the packaging to promote your brand. This is a great way to demonstrate a brand’s commitment to sustainability. So put your hands on sustainable presentation packaging. And get ready for an improvement in your sales revenue.
Experience the Roaring 20’s Designs Into Your Packaging With 1923 Season 2
You have to know the multiple benefits of presentation boxes for your brand. Now is the time to make your presentation boxes alluring. One way to do this is to tap into the excitement of the latest trends at the center of attention for people.
Have you heard about the “1923 season 2 release”? You can make your packaging from blah to brilliant by incorporating the box’s design with the luxury of the 1920s. The 1920s were a decade of glamor and luxury. And the second season of the television series 1923 has brought this era back into the spotlight.
This period’s fashion, architecture, and design influence the designs of custom presentation boxes. Here are some creative ways by which you can incorporate this season’s design elements into your packaging:
- Art Deco Style
Art Deco Style was a popular style in the 1920s. Bold geometric shapes, vibrant colors, and luxurious materials characterize it. The second season of 1923 featured many Art Deco0inspired sets and costumes. This influence can be seen in custom presentation box design. Designers can create a visually appealing box with Art Deco-inspired patterns and shapes.
- Bold Colors
The 1920s were a time of experimentation with color. This trend has been evident in the second season of “1923.” As a result, bold and bright colors such as gold, black, and red can be incorporated into the design of the presentation boxes wholesale.
- Geometric Shapes
Geometric shapes were popular in the 1920s. This trend can be seen in the second season of “1923.” Designers can incorporate geometric shapes like triangles, circles, and squares into their custom presentation box designs. This will create a visually stunning and modern design of the packaging.
- Retro Fonts
Typography was an essential design aspect in the 1920s, and retro fonts have returned recently. The second season of “1923” features retro fonts in its opening credits and throughout the series. Designers can incorporate these fonts into their custom presentation box designs. This design trend can create a sense of nostalgia and vintage charm.
Bottom Line!
Custom boxes are a great way to lead the market. They bring a positive brand image and customer loyalty. Presentation boxes are a way to boost your sales revenue. All these factors define the hype of presentation boxes not only for a specific period. They will last for a long time!
